The Signal

The Signal

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The Data Center Wars Are Live on Signal & Noise!

Oct 9, 2026

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1 min read

The Data Center Wars Are Live on Signal & Noise!

Tired of all the politicized noise surrounding the data center debate? So are we, so we sought to get to the truth of the matter with a man on the front lines.

Agentic Trading: A New Stack or a New Set of Intermediaries?

Oct 7, 2026

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2 min read

Agentic Trading: A New Stack or a New Set of Intermediaries?

Agentic trading promises to automate how advertising is discovered, negotiated, executed and settled, but building it will require an entirely new transaction stack. The industry may believe it is choosing software, when in fact it may be choosing its next set of intermediaries.

Rio Longacre
Rio Longacre
Gregory Kennedy Live on Signal & Noise!

Oct 5, 2026

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1 min read

Gregory Kennedy Live on Signal & Noise!

If no one dislikes your marketing, you're doing something wrong.

Rishad Tobaccowala Live on Signal & Noise!

Oct 1, 2026

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1 min read

Rishad Tobaccowala Live on Signal & Noise!

Most companies and people are focusing on completely the wrong things in this AI age.

What's Actually Breaking & What Comes Next (7)

Aug 18, 2026

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4 min read

What's Actually Breaking & What Comes Next (7)

A no-BS read on where media, tech, and AI are actually breaking, and where smart operators are adjusting first.

What's Actually Breaking & What Comes Next

Aug 5, 2026

•

4 min read

What's Actually Breaking & What Comes Next

A no-BS read on where media, tech, and AI are actually breaking, and where smart operators are adjusting first.